THE GOAT CHEESE CRISPS THE WORLD ASKED FOR
LAY’S “G.O.A.T. CHEESE”
It all started as an Instagram joke. People loved it, begged for it… and voilà! In just 10 minutes, we shot this one-take comedy gem to celebrate Lay’s new Messi-themed limited edition. 40 million views later… I’d say we nailed it.
MAKING DATA MORE EXCITING
FEDEX “THE DEFINING NUMBERS”
To announce FedEx as the new UEFA Champions League main data partner, we cooked up a 4-episode series with Xabi Alonso, turning boring stats into pure excitement for the fans.
IMPARTIALITY IS OVERRATED (IN FOOTBALL, I MEAN)
TOPPER “THE BIASED BROADCASTER”
Long before everyone was jumping on the trend, Topper introduced the Biased Broadcaster. Forget commentators backing your rival. Mute your TV and tune in to our online radio, where the broadcaster deliberately cheers for your team.